One of the most popular social networks of the last decade is and continues to be YouTube, thanks to the fact that it is a platform that stores audiovisual content and can also broadcast it live, its reach is massive and it is an excellent medium to promote and complement the content of other social networks.

But every day new strategies arise to position content according to its value and thus provide us with a more accurate user experience to our tastes, so we have decided to make this article in which we will give you 5 SEO tips to position your videos on YouTube.

1. Keywords: or keywords, is the first thing you should do, create a list with those words that may be associated with the main topic of your video, a very effective way to do it is using YouTube’s own search engine, place the main name of the topic of your video and let the search engine complete the phrase, so you will get a list of complementary keywords that can help you position your video.

2. Filter the keyword list: you can complement your list using tools or websites that show keywords but you must filter them, so you will stay with the one that will really work for you and for that we recommend that you start using keywords that do not have a high level of competitiveness, otherwise, your video will be far below because there is a lot of content of that style.

A simple way to filter the content is through organic search in Google, place the keywords and look at the number of results it produces, you should also look at the title of the videos that appear in Google at the time of making search, you can build your keywords around those.

3. Capture the attention of the audience: for your videos to have a good positioning you must make people stay watching it and for this you must start your video with its title and briefly talking about it, so you will spend the 10 critical seconds in which the audience decides whether to watch the video or not, then you must talk about your content and make the so-called loops or previews, it is simply to show a mouthful or mention what the viewer is going to see in the video later.

Remember to invite the audience to interact with your video by leaving a comment, like, sharing or subscribing to the channel because, this will let YouTube know that your content is connected with the audience and will make it position it in the first places.

Keep in mind that the length of the video can work against you, so always try to organize your content so that it is as fluid as possible, keep the audience’s attention and achieve your goals.

4. Optimize your videos: to take full advantage of SEO techniques on YouTube you must include the keywords of the video title in the speech or in what you say within the video, since YouTube now has a much more accurate video translator that can ” hear ”your words to transcribe them in the best way and when comparing them with the title it will position you better within the ranking.

Remember that those keywords must also be part of the description of the video, use tags or hashtags will give you a greater boost.

5. Promote your video: you can do it organically by mentioning the title of your video or sharing a link on various websites or social networks, this way you will attract the traffic you need to your video, depending on the topic of your video, place it in help forums or blogs increase traffic to your video as they are people who need information that they could find in your video.

You should also optimize your YouTube channel with a good description, photo and organization of your videos by themes creating playlists.